
Warm weather seasons have finally arrived. I am so excited to break out of my sweaters and jackets. And while there are certainly some days when this weather dictates minimal eye makeup (like dreamy afternoons spent lounging on the beach or taking dips in the pool), there are so many opportunities in the summer to go outside with a pop of eye makeup on that’ll make me look and feel as good as the warm weather makes me feel.
For those long summer days, I look to a few products to help me achieve this look.
To finalize the eye look, you’ve gotta go for mascara. This is one of our best-sellers and rightly so. Our formula is wax-based and includes lengthening fibers that double the intensity of your look. I start at the very base of my lashes, swiveling the wand back and forth as I move it toward the end of my lashes. Then, depending on how glam I want the look, I repeat (and sometimes even repeat again). If I’m going for a very natural look, I sweep a clean, dry wand through my lashes to separate each lash and make it look simple but structured. Something to keep in mind is that your tube can get a little clumpy over time because of the fibers in the mascara. Not to worry, though, just clean off the brush head with a paper towel. That said, replace your mascara every 2-3 months in order to keep the tube as fresh and sanitary as possible. There’s nothing worse than looking to finalize your look and realizing your tube is hardly full of any product.
So this routine might be simple but it’ll give you incredible results, dare I say, eye-popping results.